The Challenge

Lisa Loud is one of the most credible voices at the intersection of AI, blockchain, and digital privacy. Her CV reads like a tour of the industry's most consequential moments - Apple, PayPal, BitMEX, ShapeShift, Secret Network, FLUIDEFI. CoinTelegraph named her in their Top 100. She keynotes at Consensus and ETHDenver. She is writing a book.

The challenge was not building an audience. The challenge was building a home for one that already existed. Lisa needed a personal brand website that could hold the full weight of her work, communicate it clearly to event organisers and media at a glance, and serve as a central hub for speaking bookings, thought leadership, and her growing list of projects.

The Solution

We built around clarity and authority. The homepage leads with her positioning - Blockchain Visionary, shaping the future of AI, blockchain, and digital trust - and moves quickly into proof: career highlights, speaking footage, media features, and the projects she leads. Every section earns its place by answering the question a conference booker or journalist would actually ask.

The visual direction is clean and confident, designed to let Lisa's presence do the talking. Navigation covers the full scope of her work: articles, videos, workshops, and her upcoming book. The primary CTA - Book Lisa - is always one click away.

The result is a platform that works as hard as she does. And with a full rebrand currently in the works, this is only the beginning.